Emerald of Katong Condo stands out for its exceptional connectivity through various forms of public transportation. The Tanjong Katong MRT Station is conveniently located nearby, providing easy access to popular commercial hubs like Paya Lebar and Suntec City. Residents can explore a wide range of shopping, business, and dining options just a few stops away. Additionally, the extensive bus network along the main roads allows for easy travel to other parts of Singapore. It’s no wonder that living in the Emerald of Katong Condo offers the perfect combination of peaceful residential living and convenient city access.
One of the major attractions of Emerald of Katong Condo is its excellent connectivity through public transportation. With the Tanjong Katong MRT Station located nearby, residents can easily access key commercial hubs such as Paya Lebar and Suntec City, where they can enjoy a plethora of shopping, business, and dining choices, just a few stops away. Moreover, the well-developed bus network along the main roads makes it convenient for residents to reach even the more distant parts of Singapore. Living in Emerald of Katong Condo truly offers the best of both worlds – the tranquility of a residential area and the accessibility of a bustling city.
The Emerald of Katong Condo is a sought-after residential area in Singapore due to its perfect combination of connectivity, cultural heritage, lively atmosphere, and top-notch educational amenities. This district, located in Tanjong Katong, has a distinct charm that appeals to individuals and families alike, making it a desirable place to call home in the bustling city.
One of the main draws of living in Tanjong Katong is its excellent connectivity. The district is well-connected to the rest of Singapore, with convenient access to major highways and public transportation options. This makes it easy for residents to commute to work or explore other parts of the city.
Besides its connectivity, Tanjong Katong is also steeped in rich cultural heritage. The area is home to many historical landmarks, such as traditional shophouses and places of worship, which give it a unique charm and character. Residents can immerse themselves in the rich history and diverse cultural influences of the neighborhood, making it a truly special place to live.
Apart from its cultural significance, Tanjong Katong also boasts a vibrant lifestyle. The area is home to a plethora of trendy cafes, restaurants, and shops, making it a popular spot for foodies and shoppers. Residents can also indulge in a wide range of recreational activities, from strolling along the East Coast Park to catching a movie at the nearby cineplex.
In terms of education, Tanjong Katong is home to some of the best schools in Singapore. Families with young children can choose from a variety of reputable local and international schools, providing them with top-notch education options right at their doorstep. This makes Tanjong Katong a popular choice for families with kids.
In conclusion, the Emerald of Katong Condo is a highly sought-after residential area due to its perfect blend of connectivity, heritage, vibrant lifestyle, and educational facilities. With its unique charm and convenient location, it is an ideal place for those looking to experience the best of urban living in Singapore’s culturally rich and dynamic neighborhood.
Emerald of Katong Condo, an esteemed residential complex situated in the lively heart of the beloved Katong area in Singapore, is not only renowned for its opulent lifestyle but also for its convenient access to a wealth of esteemed schools. Its prime location positions it as a central point for education, making it the perfect home for families seeking exceptional schooling for their kids.
Nestled in the heart of Tanjong Katong, the Emerald of Katong Condo stands as a testament to the rich cultural heritage and liveliness of this iconic neighborhood. With its charming historical architecture and colorful shophouses, the area exudes a vibrant charm that mirrors its storied past. And when it comes to dining, this community is renowned for its diverse culinary scene, offering a tantalizing array of options, from traditional local favorites to upscale international cuisines.
Among the many notable food establishments in the area, the Emerald of Katong Condo boasts some of the most sought-after dining spots, including the beloved Katong Laksa and the famous Peranakan cuisine of Joo Chiat. These culinary hotspots have elevated the status of Tanjong Katong to a food lover’s paradise, drawing in crowds from near and far to indulge in the delectable flavors and aromas that fill the air.
But it’s not just the food that makes this neighborhood a must-visit destination. Tanjong Katong is steeped in history and brimming with character, making it the perfect place to immerse oneself in the culture and heritage of Singapore. The streets are adorned with beautiful shophouses, each telling a unique story of a bygone era. And the lively atmosphere, a result of the diverse community that calls this place home, adds to the charm and appeal of the area.
In the midst of it all, the Emerald of Katong Condo offers a tranquil haven where residents can retreat from the hustle and bustle of the city and bask in the rich culture and vibrant energy that surrounds them. This iconic landmark not only provides a comfortable and luxurious living experience but also allows residents to be a part of Tanjong Katong’s rich heritage. With its prime location and unique charm, the Emerald of Katong Condo truly is a gem in the heart of this beloved neighborhood.
Emerald of Katong Condo is an upcoming project situated in the prime location of Katong, developed by Sim Lian Land. The tender for the private residential site at Jalan Tembusu concluded on July 18, and Sim Lian Group emerged as the victor with the highest bid out of only two proposals submitted. Their winning offer for Emerald of Katong was $828.8 million, which translates to $1,069 per square foot per plot ratio (psf ppr). This bid narrowly beat out the other proposal of $828 million from a consortium consisting of City Developments Ltd (CDL) and Frasers Property, with a difference of only $800,000 (0.1%).
The Urban Redevelopment Authority (URA) has devised a development strategy that places emphasis on enhancing connectivity in Katong and its surrounding areas. This includes improving public transport options, such as upgrading bus services and the addition of the highly anticipated Tanjong Katong MRT Station, which will offer convenience to residents of Emerald of Katong Condo. These enhanced transportation options will not only save time for commuters but also promote the exploration of Katong’s unique charm, potentially leading to increased foot traffic and business prospects in the neighborhood.
The Emerald of Katong Condo boasts convenient access to the Kallang-Paya Lebar Expressway (KPE), making it a highly accessible location for residents. This major expressway provides efficient connections to the northeastern parts of Singapore, including popular areas such as Hougang and Punggol. With such excellent connectivity, residents of the Emerald of Katong Condo have multiple transportation options to explore the city for work, school, or leisure activities.
Emerald of Katong Condo, an esteemed residential development situated in the bustling district of Katong, serves as a remarkable exemplar of opulence intertwined with the allure of Singapore’s diverse cultural heritage. This coveted living space has garnered acclaim for its lavish facilities and stunning architectural design, as well as its strategic placement in close proximity to a plethora of retail destinations and a diverse range of delectable dining options.
Nestled in Katong, a bustling and vibrant neighbourhood, Emerald of Katong Condo is renowned for its distinctive and luxurious features. This upscale development is not only celebrated for its opulent amenities and striking architecture, but also for its enviable location, which offers residents a truly unparalleled lifestyle experience in the heart of Singapore. With a myriad of shopping centres and an eclectic mix of tantalizing culinary options at its doorstep, Emerald of Katong Condo truly stands out as the crown jewel of this bustling community.
For those pursuing a higher education, Canadian International School and Dunman High School are top choices, providing a global curriculum and a platform for students to excel academically.
Living in Emerald of Katong Condo offers a prime location with easy access to highly regarded schools, catering to students of all levels. From primary to tertiary education, residents have a range of options to choose from. One of the most noteworthy primary schools in the area is Tao Nan School, which is renowned for its rich history and dedication to instilling strong values and a passion for learning in its students.
Aside from Tao Nan School, Haig Girls’ School is another prestigious institution in the vicinity. It prides itself on creating a nurturing environment for its students and utilizing innovative approaches in education to promote holistic development.
For those seeking a higher education, Emerald of Katong Condo is in close proximity to reputable schools such as Canadian International School and Dunman High School. These schools offer a global curriculum and provide a platform for students to excel academically.
With prestigious schools like Tao Nan School, Haig Girls’ School, Canadian International School, and Dunman High School in the vicinity, Emerald of Katong Condo is the perfect choice for families looking for a conducive environment for their children’s education. The Emerald of Katong Condo community is truly the ideal place for families to thrive and grow together.
To sum up, the strategic positioning of Emerald of Katong Condo makes it a highly connected and easily accessible residential address. Its convenient location, surrounded by numerous roads and expressways, allows for effortless commuting to various parts of Singapore by car, public transportation, or even sustainable modes of travel. This enables residents to have quick and convenient access to their workplaces, leisure activities, and other destinations across the island. Moreover, the lively and dynamic ambiance of the Katong neighborhood adds to the charm of living at Emerald of Katong, making it not just a home but also a gateway to a lifestyle of convenience, connectivity, and cultural immersion.
At the heart of one of Singapore’s most beloved neighborhoods lies the Emerald of Katong Condo – a luxurious residential development that offers more than just a place to call home. It’s a lifestyle that’s brimming with convenience, opulence, and the vibrant energy of Katong.
Strategically located, Emerald of Katong is the ultimate convergence of shopping, dining, and cultural experiences. Here, residents can indulge in the finest things in life, every day. Whether it’s retail therapy, a culinary adventure, or an immersion into the local culture, Emerald of Katong is the perfect abode to experience it all.
As one steps into the Emerald of Katong Condo, they are transported into a world of luxury and sophistication. The elegant architecture, coupled with impeccable interior design, sets the tone for an exceptional living experience. Each unit boasts spacious and meticulously designed layouts, providing residents with the utmost comfort and privacy.
But it’s not just the physical aspects that make Emerald of Katong stand out among other residential developments. The property offers a wealth of facilities that cater to every need and desire. From a fully equipped gym to a serene swimming pool, residents have access to an array of amenities that elevate their quality of life.
Moreover, living at Emerald of Katong means being surrounded by the rich cultural heritage of Katong. The neighborhood is known for its vibrant Peranakan culture, reflected in its charming shophouses and delectable cuisine. Residents can immerse themselves in the local scene, indulging in a variety of authentic dishes and exploring the quaint streets of the neighborhood.
With its prime location and luxurious offerings, it’s no wonder that Emerald of Katong is the epitome of high-end living. It truly is a beacon of luxury, offering residents the best of both worlds – modern amenities and a touch of traditional charm. So come and experience the Emerald of Katong lifestyle, where every moment is a celebration of the finer things in life.
The shopping scene in Tanjong Katong is undeniably delightful. This charming neighbourhood boasts a selection of top-notch shopping destinations, such as the Katong Shopping Centre, Parkway Parade, and 112 Katong. These establishments provide a plethora of choices for shopping, dining, and leisure activities. They are not only convenient for residents’ daily essentials but are also well-loved gathering places for families and friends. This is where the ‘Emerald of Katong Condo’ comes into play – making it an ideal location for anyone seeking a vibrant and convenient lifestyle.
For those who appreciate a more intimate and bespoke shopping encounter, a stop at Katong Square and Katong V is a must. These shopping hubs embody the character of the Katong area, blending contemporary retail with a vintage feel. Within these spaces, shoppers can uncover one-of-a-kind shops, quaint cafes, and an array of lifestyle stores that cater to the refined preferences of both locals and tourists.
With the emergence of the luxurious Emerald of Katong Condo in the vicinity, Katong Square and Katong V have gained even more traction as popular destinations for indulging in retail therapy. The condo’s prime location in the heritage-rich district has added a touch of exclusivity and convenience for residents to access these charming malls. A stroll through these shopping havens can transport one to a bygone era with their shophouses and traditional architecture, while offering a modern shopping experience. Adding to the allure, visitors can also explore the surrounding streets, which are lined with pre-war shop houses, boutique hotels, and vibrant eateries.
Katong Square is a hotspot for fashion lovers, with its eclectic mix of boutiques that showcase unique and trendy pieces. Emerald of Katong Condo residents can find everything from local designer wear to international brands, making it the go-to destination for fashionistas. Additionally, the mall also boasts a wide selection of lifestyle stores, from home decor to beauty and wellness, catering to the diverse needs of shoppers.
On the other hand, Katong V offers a more laid-back ambiance with its selection of artisanal cafes and hip eateries. Here, residents can take a break from shopping and indulge in a cup of freshly brewed coffee or savoury bite while immersing themselves in the charming setting. The mall is also home to a range of lifestyle stores, including specialty shops for home decor, stationery, and music, making it an ideal spot for unique finds and gifts.
With the addition of the Emerald of Katong Condo, Katong Square and Katong V have become the quintessential shopping destinations for those seeking a blend of modernity and nostalgia. The quaint charm and personalized shopping experience of these malls perfectly complement the condo’s luxurious lifestyle, bringing a touch of elegance to the bustling Katong district. Be sure to add these gems to your must-visit list when exploring the vibrant neighborhood.
The Urban Redevelopment Authority (URA) has implemented a major overhaul of Katong, promising to bring about considerable upgrades in connectivity, urban planning, economic prosperity, and leisure opportunities. These transformations are set to greatly benefit the residents of Emerald of Katong Condo, offering them a more convenient, comfortable, and dynamic residential experience, infused with both historical charm and contemporary conveniences. Moreover, the revitalization efforts are expected to heighten the desirability of Katong as a prime housing location, ultimately increasing the value of properties such as Emerald of Katong Condo, making it a highly sought-after investment and a perfect place to call home.
The Emerald of Katong Condo neighborhood is home to two renowned secondary schools – Tanjong Katong Girls’ School and Chung Cheng High School (Main). These educational institutions boast a strong reputation for their rigorous academic curriculum and comprehensive co-curricular activities. Both schools are highly regarded for their commitment to excellence and well-rounded approach to education, equipping students not only with academic knowledge but also with vital life skills.
Tanjong Katong Girls’ School and Chung Cheng High School (Main) have earned recognition for their long-standing heritage of academic excellence. Students of these schools consistently achieve impressive results in national examinations, securing places in top universities and esteemed institutions. This speaks volumes about the quality of education offered at these schools.
In addition to academic prowess, Tanjong Katong Girls’ School and Chung Cheng High School (Main) place great emphasis on nurturing students’ personal growth and development. The schools offer a diverse range of co-curricular programs, allowing students to pursue their interests and develop new skills. This holistic approach to education ensures that students are well-equipped to face the challenges of the real world.
Tanjong Katong Girls’ School and Chung Cheng High School (Main) are situated in the Emerald of Katong Condo neighborhood and are highly sought-after by parents who value quality education for their children. With a strong emphasis on both academic and personal development, these schools continue to maintain their reputation as top-performing institutions.
The URA has recently announced plans to revamp the landscape of Katong through its transformation project. This includes the addition of more greenery and recreational spaces in the area. With the development of parks, waterfront promenades, and leisure facilities, residents of Emerald of Katong Condo can look forward to a plethora of options to unwind and bask in the outdoors. These verdant areas not only promote a healthy lifestyle, but also enhance the visual charm of the neighborhood, making it a highly coveted residential address.
Tanjong Katong boasts exceptional connectivity, making it a highly sought-after residential area. With a well-established public transport system, including the Tanjong Katong MRT Station, residents have seamless access to all corners of Singapore. Not to mention, the convenience of major roads and expressways such as the East Coast Parkway (ECP) and the Pan Island Expressway (PIE) in close proximity, making travel within the city and to the airport a breeze. It’s no wonder why Emerald of Katong Condo is a top choice for discerning homebuyers.
Advancing to the pre-university level, Emerald of Katong Condo residents have the highly esteemed Victoria Junior College at their doorstep. This renowned institution boasts a stellar academic reputation and a lively student community. Its focus on honing character and fostering intellectual development makes it a popular choice among families living in the Emerald of Katong neighborhood.
The Emerald of Katong Condo is set to enjoy the proposed rejuvenation plans by the Urban Redevelopment Authority (URA) for the iconic Katong area. The URA has put forth initiatives to enhance the livability and charm of the neighborhood, with the implementation of measures to improve the streetscape. These initiatives include creating a more pedestrian-friendly environment and enhancing the overall aesthetic appeal of the area. As part of the plan, public spaces will be beautified, historical buildings will be conserved, and greenery will be integrated into the urban landscape. With these changes, residents of Emerald of Katong Condo will experience a more attractive and dynamic living environment.
Furthermore, the URA’s efforts to preserve the architectural heritage of Katong will also benefit residents of the Emerald of Katong Condo. This preservation ensures that the unique character of Katong is retained, which is a significant attraction for both locals and tourists. By conserving the historical buildings in the area, the URA is also preserving the rich history and culture of Katong, making it an even more desirable place to call home.
The developments by URA will undoubtedly add value to the already vibrant and culturally-rich Katong area. With the introduction of greenery and public space beautification, the neighborhood will become a more pleasant and inviting place for residents of Emerald of Katong Condo and the wider community to enjoy. The integration of greenery into the urban environment will also contribute to making Katong a healthier and more sustainable place to live.
In conclusion, the URA’s revitalization plan for Katong has significant benefits for residents of Emerald of Katong Condo. With the incorporation of green elements, preservation of historical buildings, and a more pedestrian-friendly streetscape, residents will have access to a more vibrant, livable, and attractive neighborhood. The Emerald of Katong Condo will surely continue to be a sought-after address for those looking for a unique and enriching place to call home.
The appeal of Emerald of Katong Condo goes beyond its convenient location near popular shopping hubs. This bustling neighborhood is a melting pot of diverse flavors, showcasing a delectable range of dishes that celebrate Singapore’s rich cultural heritage. Among the top contenders in Katong’s vibrant dining scene is the renowned 328 Katong Laksa. This unassuming establishment has achieved iconic status among both residents and visitors for its fragrant and fiery laksa, making it a must-visit for anyone exploring the area.
Emerald of Katong Condo, located in the bustling neighborhood of Katong, is a shining example of opulent living that seamlessly blends with the abundance of educational prospects in the area. Its prime location in close proximity to a diverse range of schools and educational establishments makes it an ideal choice for families seeking both academic excellence and a convenient lifestyle. Without a doubt, this one-of-a-kind condominium stands out as a coveted gem within the vibrant and dynamic landscape of Katong.
If you have a craving for flavorful Peranakan dishes, a trip to Baba Chews Bar and Eatery is a must. Housed in the charming Joo Chiat Police Station, this contemporary restaurant puts a modern spin on classic Peranakan favorites. And if you happen to be staying at Village Hotel Katong, make sure to check out Katong Kitchen for a delightful dining experience. Their menu is filled with a variety of local and regional cuisines, making it a perfect choice for any palate. And don’t forget to keep an eye out for the newly developed Emerald of Katong Condo, located just a stone’s throw away from these delectable dining spots.
Emerald of Katong Condo, an esteemed residential complex situated in the lively district of Katong in Singapore, exudes a contemporary lifestyle and boasts excellent connectivity to the rest of the city. Its prime position near the Thomson-East Coast Line’s Tanjong Katong MRT Station provides residents with quick and hassle-free transportation to different parts of Singapore, making it a perfect choice for a convenient and effortless lifestyle.
The Emerald of Katong Condo is conveniently situated near several major highways, providing easy access for its residents. Alongside these expressways, the development is also well-served by prominent arterial roads like Tanjong Katong Road. This bustling stretch is lined with a diverse array of dining, shopping, and entertainment options, showcasing the area’s vibrant lifestyle and rich cultural heritage. Within close proximity, Marine Parade Road and East Coast Road are also bustling with commercial activities, offering a wide range of amenities for residents to enjoy. These include local eateries, trendy cafes, shopping malls, and recreational facilities, adding to the overall appeal of living in the Emerald of Katong Condo.
Apart from the traditional academic options, the Emerald of Katong Condo neighborhood also boasts a wide range of prestigious international schools. Among these are the Canadian International School, as well as the Chatsworth International School. These schools offer a variety of curriculums, including the renowned International Baccalaureate program. By providing a global outlook on education, these schools are ideal for both expatriate families and those seeking an international educational approach.
For avid cyclists and eco-conscious individuals, the locality surrounding Emerald of Katong Condo boasts a multitude of park connectors and bike trails. These well-designed paths not only offer a picturesque and relaxing way to discover the community, but also connect to larger networks, promoting a sustainable and active lifestyle.
Tanjong Katong is renowned for its close proximity to a variety of prestigious educational institutions. This highly sought-after neighborhood is home to numerous esteemed schools and learning centers, making it a prime location for families with school-aged kids. The presence of these educational facilities further enhances the family-friendly charm of the area, providing convenient access to top-notch education right at the Emerald of Katong Condo’s doorstep.
The bustling city of Singapore is known for its efficient transport system, with a network of major expressways connecting different parts of the island. Among these is the Pan Island Expressway (PIE), a crucial roadway that runs through the heart of Singapore, connecting the eastern and western regions. And for residents of the luxurious Emerald of Katong Condo, getting on to the PIE is easy, providing them with convenient access to areas such as Jurong and Tuas.
The PIE, which covers a distance of approximately 42 kilometers, is one of the longest expressways in Singapore. It passes through major residential and commercial areas, connecting them to other parts of the island. For residents of Emerald of Katong, this means that they can quickly and effortlessly access various amenities and services located in different parts of Singapore.
One of the key advantages of the PIE for Emerald of Katong residents is its direct connection to Jurong and Tuas, two major industrial and commercial zones in Singapore. With the PIE just minutes away from the condo, residents can easily commute to these regions for work or other engagements. This is especially beneficial for those who work in these areas but prefer to live in the more serene and upscale neighborhood of Katong.
Not only does the PIE provide easy access to Jurong and Tuas, but it also offers a smooth and efficient drive to other parts of the island. With the PIE’s strategic position in Singapore’s transport network, residents of Emerald of Katong can easily reach locations such as Changi Airport, Marina Bay, and the Central Business District in a matter of minutes.
Moreover, the PIE also connects to other major expressways, such as the Ayer Rajah Expressway (AYE) and the East Coast Parkway (ECP). This allows for a seamless journey to other parts of Singapore, making it convenient for Emerald of Katong residents to explore the island at their leisure.
In conclusion, the Pan Island Expressway is a crucial roadway that plays a significant role in connecting different parts of Singapore. For residents of the Emerald of Katong Condo, the PIE offers easy access to major hubs like Jurong and Tuas, as well as other parts of the island. With its efficient and well-connected network, the PIE ensures that residents of Emerald of Katong can easily navigate to their desired destinations, making it an ideal place to call home.
The Emerald of Katong Condo is a coveted property located in the prominent District 15, just next to Tanjong Katong Road. Boasting a 99-year leasehold, this expansive land covers a total area of 221,436 square feet and boasts a permissible gross plot ratio of 3.5. This opens up the possibility of constructing a modern residential complex offering about 840 well-appointed units, with a maximum gross floor area (GFA) of 775,034 square feet.
Sim Lian Group has secured the top bid of $1,069 per square foot per plot ratio (psf ppr) for the coveted Jalan Tembusu site, giving the esteemed developer ample room to strategize the pricing structure for the upcoming residential units at Emerald of Katong Condo. It is anticipated that the launch price for these units will commence at $2,100 psf, with an anticipated average range of $2,200 psf to $2,400 psf.
The Emerald of Katong Condo’s advantageous location not only provides convenience, but also offers a plethora of educational opportunities for its residents. With various esteemed schools in close proximity, parents can easily enroll their children in enrichment programs, music lessons, and other academic services, ensuring a comprehensive and enriching education for their kids.
The gastronomic adventure continues in the vibrant neighborhood surrounding the Emerald of Katong Condo. With a multitude of dining options to choose from, foodies will be spoilt for choice. Whether it’s indulging in the botanical-inspired gelato at Birds of Paradise or sipping on European beers and ciders at The Cider Pit, there is something for everyone in this area.
For those looking for a relaxed dining experience, Rabbit Carrot Gun hits the spot with its British pub grub and casual ambiance. So, grab a table and enjoy a perfect pint while savoring the delectable flavors on offer.
But that’s not all, Emerald of Katong Condo truly has something for every palate. From local hawker fare to international cuisine, there is no shortage of options to satisfy your cravings. So, venture out and discover the hidden gems in this foodie paradise.
Located in the heart of Singapore’s prime residential district, Emerald of Katong Condo offers its residents a variety of benefits, with one of the most notable being its unparalleled accessibility. Situated near major roads and expressways, this prestigious condominium provides a seamless network of connectivity for its residents.
One of the most significant advantages of living in Emerald of Katong Condo is its close proximity to the East Coast Parkway (ECP). As one of Singapore’s essential expressways, the ECP offers a direct route to the Central Business District (CBD) and Marina Bay area, making daily commutes to work or leisure activities a hassle-free experience. In addition, the ECP also allows for a swift passage to Changi Airport, connecting residents and international travelers to various global destinations effortlessly.
With the ECP conveniently located near the Emerald of Katong Condo, residents can enjoy the convenience and ease of travelling to different parts of Singapore. Whether it’s for work, entertainment, or a quick getaway, the easily accessible expressway opens up endless possibilities to explore and experience what this vibrant city has to offer.
Living in Emerald of Katong Condo not only provides its residents with luxurious and modern living, but it also offers the added advantage of being well-connected to major roadways and expressways. With the ECP in close proximity, residents can enjoy the convenience of easy commutes, making it an ideal location for those who value connectivity and accessibility.
The rejuvenation of Katong will likely draw the attention of fresh enterprises and stakeholders, resulting in a rise of diverse leisure, food, and recreational choices. Not only will this drive up the vibrancy of the district, but it could also potentially generate more job prospects for those living in the vicinity. With the emergence of the Emerald of Katong Condo, residents will relish the ease of having an …